“The proactive account management we have received has been second to none.”
- New Media Officer
“With over three quarters of major brands marketing through mobile phones, the mobile
platform is an increasingly important channel for marketing activities. With a powerful
and direct route to the consumer's hand, the challenge is to deliver interesting,
relevant and engaging content“.
The Mobile Channel is Open
DirectNews’ mobile news solution delivers tailored headlines based on existing news
feeds direct to opted-in subscribers. Tapping into the full power of MMS (Multimedia
Message Service), the 'mobile reader' benefits from a ready supply of breaking news
on the topics of interest to them, delivered in a user-friendly format.
A dedicated team within DirectNews uses its specialist experience to tailor news
content specifically for the mobile medium. Whether clients want to stay abreast
of interest rate decisions, learn of the latest industry developments or find out
about the next trade show you're exhibiting at, DirectNews' ‘NewsforMobiles' allows
you to control the news they receive.
Website Traffic from an MMS Prompt
In addition to providing a news resource which keeps your brand at the forefront
of the reader's mind, the integrated nature of DirectNews’ ‘NewsforMobiles’ product
allows traffic from mobile browsers to link back to the client website and associated
products and services.
The ‘NewsforMobile’ product from DirectNews is a full-solution service. Delivered
through bespoke technology, web users subscribe direct from news feed articles,
with the product managing all data collection, opt-in and opt-out facilities and
the actual delivery of client SMS/MMS news messages, meaning you needn't worry.