Millennial customers expect constant engagement

Consumers born between 1981 and 2000 are known as Millennials, and while they provide lots of opportunities for brands, they also pose several challenges.

While engaging and advertising over...

Facebook engineers launch tool to make Google relevant

A handful of Facebook engineers have launched a new tool to show how Google+ posts are not necessarily the most relevant and up-to-date social media messages that can be included in search results.

New Google account holders will automatically join Google+

Google has

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2012: the year of the multi-tablet owner

Record numbers of tablets and smartphones are predicted to be snapped up by consumers this year.

SEO retraining is required at organisations

Google's recent changes to how its search engine results are delivered - with a focus on Google+ pages - means that many search engine optimisation (SEO) experts at businesses will need to retrain.